Print Copy

The recognised symbol of the Blue Campaign is a blue heart. However a number of supporters contacting us, asking if we could provide a poster with more information about the campaign itself. I wrote a brief for these posters, and brought a designer on board. I worked with our designer to provide the needed technical advice, and created three versions of the copy to use. We included a QR code that links to the campaign home page, allowing the poster to stay simple and eye catching.

The posters have been really well received by our supporters - one of these photos shows a poster in situ by a rewilded patch.

A Blue Campaign post in situ